WASHINGTON (AFP) - Apple's popular iPod player marked its fifth anniversary as a cultural phenomenon that helped bring music into the digital age and reap billions of dollars in sales for the US company.
The California-based company launched its mini music player on October 23, 2001 and has never looked back as sales of the trendy gadget have continued to skyrocket.
Coupled with its online iTunes music, video and movie store the iPod has grown into a thriving "ecosystem" of hip hardware, easy-to-use software and trendy media content, said analyst Tim Bajarin of Creative Strategies.
The sleek little music player has already become the "first cultural icon of the 21st century," according to Michael Bull, a media lecturer at Britain's University of Sussex, who is researching the social influence of the iPod.
by Peter Wutherich on Monday, October 23rd @ 7:55 pm ET
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