Study: Blog community strong in Canada
By CNEWS - TECHNEWS
Reading blogs may be taking Canada by storm but not many people are writing them.
According to the Environics Research Group, only seven per cent of all the people surveyed have written their own blogs while nine per cent claim they have posted a response to one in the timeframe studied.
In contrast, one third (or 32 per cent) of online Canadians have read a blog in the last three months. B.C. is the most active blog market with 42 per cent stating they check out blogs while Quebec remains at the back of the pack at 28 per cent.
Canadian youth appear to be spurring the blogging trend with 51 per cent stating they read blogs on a regular basis. That is more than twice the national average. Nearly one quarter (22 per cent) say they also write their own blogs.
Boomers make up a large portion of the blogging community as well with 24 per cent of the respondents saying they read them on a regular basis.
The results of the blog survey came from two studies. One was an online survey conducted in early October of this year, with 1,391 participants. That study is said to be accurate within 2.6 percentage points. Additional insights are based on an in-home survey of 2,800 people conducted in July. That study is said to be accurate within 1.9 percentage points.
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